Definitely worth a read for those of you in the #VCSE sector in #Suffolk. @chrisabraham36 paints a really clear vision for the undertaking of @CASuffolk throughout 2020. Get in touch if you're a member & would like to share a casestudy of your work with CAS for media use. #PR twitter.com/DeborahWatsonP…

Nothing like starting the week with final completion of a great marketing and comms project for the property sector. We've wrapped in everything from graphic design to CGI creation, #PR activity and content. We're so fortunate to have an incredibly skilled team across sectors

Some more great coverage for the social enterprise @wearewednesdays, with founder @DeborahWatsonPR discussing the issue around #eatingdisorder waiting times. #PR #media #news #health #socent twitter.com/emilyltownsend…

Great to hear client @SmilesWEDP chatting on @BBCNorfolk about the potential consequences on oral health of jumping into the vegan diet without careful consideration. Listen from 55min #PR #dentist #healthcare #media bbc.co.uk/sounds/play/p0…

If you're after a comment on #eatingdisorders and their devastating impact, in light of the #TaylorSwift story, please feel free to get in touch with us so that we can offer input from @wearewednesdays #PR #prrequest #media #journosource #voiceofauthority

Can anyone suggest a network or group of midwives in the #Norfolk and #EastAnglia area with which our client might be put in contact for a pilot #healthcare project? #PR #marketing #midwifery

And the coverage just keeps coming for @TheMagnusGroup. Thanks to @EADTbusiness @EADT24 for shining a spotlight on Olly and the new era for this superb #Suffolk #logistics #business. ipswichstar.co.uk/news/business/… #PR #marketing #transport #eastanglia #media #news

Congrats to @DanglerUK on another piece of coverage, this time in @AnglersMail. We're really pleased to be able to help share the story of this intriguing business. anglersmail.co.uk/news/dangler-i… #PR #business #marketing #sport #angling #Suffolk #investment

A busy day in store, including workshop delivery as part of #VillageHallsWeek. On behalf of our client @CASuffolk, we'll be presenting on the topic of how to use #marketing and #PR to increase engagement with a village hall or community building. #VCSE #Suffolk

Check out @SuffolkBusines3 for this coverage of @TheMagnusGroup and their #award shortlisting. Hugely well deserved for Olly and the team. #PR #logistics #transport #freight #suffolk #business #media suffolkbusiness.co.uk/news/magnus-gr…

More coverage today, fittingly #BlueMonday, for @wearewednesdays. Thanks to @StudentProblemo for including the views of the organisation's founder Deborah Watson studentproblems.com/why-s-a-d-diso… #eatingdisorders #mentalhealth #students #health #university #media #PR

Listen again to @DeborahWatsonPR chatting to @MarkGlennMurphy of @BBCSuffolk about #HarryandMeghan & last night’s speech. What will this mean for their reputation and profile?

Great to spot another fabulous piece of #media coverage for a #PR client during the weekend of publication browsing. Thanks so much to @AnglingTimesEd & team for carrying this piece on @DanglerUK #angling #fishing #business #investment anglingtimes.co.uk/news-2020/ebay…

What is the long term reputation impact on the Royal Family of the Harry and Meghan announcement? Has it been a PR disaster all round? @DeborahWatsonPR discusses on @BBCSuffolk with @MarkGlennMurphy shortly. #news #suffolk #bbc #royalfamily #PR

Take a read of this @EADT24 article about the festive experiences of #socialenterprise @wearewednesdays and its work with people affected by eating disorders. eadt.co.uk/news/debbie-wa… #eatingdisorder #mentalhealth #news #health #business #nhs #PR

If you're a journalist discussing these figures in relation to #eatingdisorders and #mentalhealth, please let us know if you'd like to chat more about the work of @wearewednesdays and the resource it provides for individuals and families. #PRrequest twitter.com/DeborahWatsonP…

If you're looking to outsource aspects of your internal or external communications in the year ahead, please get in touch with us. We're now an expanded team of PR and journalist pro's, together with social media / digital content experts. email deborah@lexiaagency.co.uk

Phone: 07974 359001

Reputation Management

Reputation management is how you control your organisation’s reputation.

With the rise of the internet, the power of SEO, and the large-scale emergence of social media, a paradigm shift to online reputation management is focal to most corporations.

Benefits of Reputation Management

Offline and online reputation management covers many core aspects of business operation. Your reputation is critical to your business success, profitability, trust, customer retention, and staff morale.

The public are more likely to trust a brand with a good reputation. Brands with poorer reputations are likely to suffer, even more so with the mass use of social media and the powerful comments made by influencers dictates what we do online.

Credibility is key. Industries are competitive and being the big fish here definitely helps. Credibility has a number of knock-on effects such as trust, positive reviews, top SEO results. Ergo, this leads to a stronger reputation.

Online, especially in ecommerce, customer retention is core to success and profitability. High ratings and high-volume high ratings make you look good. And, good looking businesses can capture new shoppers, users as well as maintain a current crop of valued visitors. Bad reputation? Yes, you may not enjoy these same benefits.

Search engine results can be a blessing. You have the control to dictate how the online sphere sees you. You create the content around the topics you want to be discovered on. You phrase it to match company mission statement and to match your audience’s’ interests so that people genuinely find your content relevant. Your control over your search results can influence the decisions of potential customers.  

How We Can Help

At Lexia, we don’t just help you shout your successes from the rafters, but help you consider the impact on all of your stakeholders.

Building, maintaining, and improving reputation require different areas of expertise. Whether it be word of mouth, digital, social, the impact on reputation is still the same. Often one of two ways, positive or negative, reputation management companies can be relied on get your brand image in good public standing. Reputation management may be required as a result of a corporation crisis, but don’t worry, we can help you with that too.

Our extensive set of services also includes copywriting, media training, public relations, and more.

Client Testimonial

“As a national charity, always looking to retain and attract members, to grow our income levels and achieve positive press coverage, it is vital we preserve our reputation in a crowded sector. We reached out to Lexia for solid and supportive crisis communication support at an important time in our life cycle. We were enormously impressed with their swift and considered expertise and highly recommend their service.” – Pets As Therapy, Cheryl Tissot.

Contact us now to discuss how we can protect your reputation.