Our client @TheMagnusGroup makes it into the media time. This time, captured in @SuffolkBusines3 talking about the role the company will play in a UK wide logistics effort during #Covid19 suffolkbusiness.co.uk/news/logistics…

Take a read of how our client @CASuffolk are helping local groups and organisations do their bit in the face of #Covid19. ukdirectormagazines.co.uk/knowledge-base… #suffolk @SuffolkDirector

Having been hearing from various new and existing clients this weekend about their work in the fight against Coronavirus, we start the morning with the BBC confirming a live media opportunity for our fabulous logistics business client. #PR

We may be in unprecedented times, but the nature of society's current experience has led to some great community collaboration. A great chat on @BBCSuffolk just now with @MarkGlennMurphy as @CASuffolk calls for groups and initiatives in #Suffolk to get in touch & register

Great to see the collective call from @CASuffolk and @suffolkgiving @SuffolkALC to find out what fabulous initiatives are being created in the #Suffolk community during #Covid19 suffolkbusiness.co.uk/news/communiti…

One brand, one opinion. How is Covid-19 affecting the approach to marketing? Do you shift your focus to tap in to the current society wide angst, or play the long game? #Pr #marketing warc.com/newsandopinion…

Great to see @CivilSocietyUK featuring the news of Laura Squirrell's appointment at @suffolkcarers #charity #PR civilsociety.co.uk/news/who-s-mov…

Despite all the uncertainty and fear circulating in the business arena right now, we're delighted to be today finalising the branding of a new healthcare organisation preparing for launch in April. #PR #marketing #design #brand #health

A great photo opportunity for one of our clients this week. Here's just one of the pics taken of a team exercise set for military engineers, and involving use of our client's innovative product. #PR #business

test Twitter Media - A great photo opportunity for one of our clients this week. Here's just one of the pics taken of a team exercise set for military engineers, and involving use of our client's innovative product. #PR #business https://t.co/qlFUZKq387

Great bit of media attention here from @SuffolkBusines3, capturing the new that @CASuffolk has confirmed its new Chair of Trustees. #PR #business #suffolk suffolkbusiness.co.uk/news/kevin-war…

One week since the superb TV coverage for @wearewednesdays, here they are again, this time featured in @IE_Today ie-today.co.uk/Article/framli… #eatingdisorders #PR #media

This week we're carrying out two crisis-ready audits for companies wanting to know how they would handle the media in the face of a major issue. When was the last time you considered media training? #reputation #PR #training #business

Thanks to @SuffolkBusines3 for featuring the #news that @suffolkcarers has appointed Laura Squirrell to a senior role at the organisation suffolkbusiness.co.uk/news/suffolk-f… #PR #business #suffolk #suffolkfamilycarers

Did you spot this great media coverage for @wearewednesdays ? #media #PR #health #charity

We're loving this image of the two fabulous entrepreneurs behind #Suffolk #business @LanguageTownIps. Do check them out if you're after language tuition. #PR #education

test Twitter Media - We're loving this image of the two fabulous entrepreneurs behind #Suffolk #business @LanguageTownIps. Do check them out if you're after language tuition. #PR #education https://t.co/1wImsIwu2N
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Media Training

Media training is now more important than ever before. Not only are news and radio broadcasting around the clock, but digital and social media operate 24/7.

Reliance on the media is fundamental to many businesses PR and marketing campaigns. Both online and offline media impact brand image, reputation, and awareness, and must be incorporated into your strategies.

Benefits of Media Training

Living in the modern world means media is more accessible to more people and organisations than previous generations. Digital and social media is still rapidly growing and everyone is looking for new and innovative ways to market themselves.

Media training provides you with an apt set of skills to handle the media as well as properly manage social media accounts across a variety of vital networks. Whether it be on television, the radio, or online, media training offers business leaders, teams, and key individuals the chance to hone their skill set and boost confidence when in front of the camera or the microphone.

Not every media appearance will be for the same reason. Times when crisis communications are required presents a challenging affair as questions may be more demanding, quick answers needed, and the pressure is on. Being prepared for these circumstances will help keep brand image and reputation intact.

Why You Need An Agency

Not everyone who develops a successful business or career will be ready for the glare of the media spotlight. The more success you achieve, the more time you end up spending in the spotlight.

Specialist agencies offer proper media training and the correct guidance on dealing with the media. SMEs and more locally-orientated businesses don’t always have dedicated teams for this and the expertise of local agencies is required.

How Lexia Will Help

Our media training will give you the tools deal with press and broadcasters effectively, teaching you how the media works and interview strategies. You will leave our workshops and courses with the confidence you need when preparing for, during, and post media appearances.

There is a variety of media training packages available for groups and individuals. We can also offer invaluable insight into social media, helping you understand the platforms available and how to choose the ones that can benefit your business.

We offer comprehensive PR services including brand storytellingcopywriting, corporate communications, crisis communications, as well as reputation management.

Client Case Study

We’ve delivered on behalf of the largest of charities – such as St John Ambulance – delivering communications strategy, media training, and publications, right across the board to smaller community-based charities that needed help in finding a foothold with the public in their own counties.

To learn more about the public relations services we offer or how Lexia Agency can assist with your PR activities, contact us today.