Everyday is a school day, and with our specialist team expanding again this week, our latest team member has been sharing with us some incredible traffic-growing insights to help our current #PR clients share their story more widely. #socialmedia #SEO #content #brand #media

We're leading a great #storytelling workshop for our #healthcare client today, encouraging the #company's #employees to see how they can all use the art of #communication and become #brand ambassadors, by reporting #casestudy potential & spotting #media relations potential. #PR

A fabulous initiative raising the profile of female thought leaders. #women #media #PR twitter.com/prweekuknews/s…

When was the last time your #business seriously considered an #award entry? Not only is it potentially great for #brand awareness & recognition but it’s also a potential win for #EmployeeEngagement. Message us to have a bespoke list of potential #awards for your sector. #PR

We’ve been in the world of #PR and brand #storytelling for a long time now, but we never fail to get excited by new products and beautiful packaging! #PR twitter.com/deborahwatsonp…

We’re busy working on the strategy and #content plan for the internal #communications activity which will take place at a busy London #NHS trust over the next 12 months. We’d love to hear thoughts from current & former #NHS #employees on what might have been appreciated. #PR

Always a hugely popular #event for the #business folk of #Ipswich and #Suffolk. twitter.com/eatodaynews/st…

We're looking to chat to #food #businesses about their #HR issues and what challenges they've encountered in recent years. Doesn't matter if you're a #manufacture #company or a #hospitality / #restaurant brand. Please contact deborah@lexiaagency.co.uk #prrequest

Our latest blog discusses why #summer is in fact the perfect time to embrace your #PR planning. Whether you're in charge of #marcomms for an organisation, or you own the #business, use the season to heighten your #communications potential lexiaagency.co.uk/blog/five-reas… #PRWeek #media

Great to see this fantastic #Suffolk based #businesswoman telling her story in full. A real inspiration for anyone wondering if they can challenge the assumptions of others. No wonder she's regarded as such a specialist in her niche area of #education and #child #development. twitter.com/EloquentlyHer/…

Our #HR client is an exceptional voice of authority, with insights on everything from #recruitment & #retention, to the baffling issue of 'what those new GCSE results really mean to #employers'. If you're a #journalist who could use such #content, please get in touch. #PRrequest

How generous is the #Suffolk #business community feeling this Monday? We're after helping a #charity client to stage a #fundraising #brunch and would love it if we could hear from #restaurants or #pubs or venues keen to support the project.

We had such great fun capturing #storytelling with the phenomenal founder of #charity @HeyGirlsUK this week. Could you use a #PR agency which could help with your #communication and #story sourcing. It's what we do! #marketing #business #seekinggreatclients twitter.com/LexiaGroup/sta…

A fabulous morning of #storytelling by #video for our team this morning. A very inspiring end to the week with an exceptional #business leader. #PR #marketing

test Twitter Media - A fabulous morning of #storytelling by #video for our team this morning. A very inspiring end to the week with an exceptional #business leader. #PR #marketing https://t.co/dNT3oWY6jN

Beyond external #PR, how much is internal #communication a priority within your #business? Here's some interesting analysis of how #tech is influencing the way #internalcomms is being approached... hrtechnologist.com/articles/strat…

We're working on a great project about #employeehealth and want to know if there any new awareness #events or initiatives or themed 'day' campaigns which are taking place in this space. Please get in touch if you know of anything new. #PR #events #awarenessdays #wellbeing

Phone: 07974 359001

Reputation Management

Reputation management is how you control your organisation’s reputation.

With the rise of the internet, the power of SEO, and the large-scale emergence of social media, a paradigm shift to online reputation management is focal to most corporations.

Benefits of Reputation Management

Offline and online reputation management covers many core aspects of business operation. Your reputation is critical to your business success, profitability, trust, customer retention, and staff morale.

The public are more likely to trust a brand with a good reputation. Brands with poorer reputations are likely to suffer, even more so with the mass use of social media and the powerful comments made by influencers dictates what we do online.

Credibility is key. Industries are competitive and being the big fish here definitely helps. Credibility has a number of knock-on effects such as trust, positive reviews, top SEO results. Ergo, this leads to a stronger reputation.

Online, especially in ecommerce, customer retention is core to success and profitability. High ratings and high-volume high ratings make you look good. And, good looking businesses can capture new shoppers, users as well as maintain a current crop of valued visitors. Bad reputation? Yes, you may not enjoy these same benefits.

Search engine results can be a blessing. You have the control to dictate how the online sphere sees you. You create the content around the topics you want to be discovered on. You phrase it to match company mission statement and to match your audience’s’ interests so that people genuinely find your content relevant. Your control over your search results can influence the decisions of potential customers.  

How We Can Help

At Lexia, we don’t just help you shout your successes from the rafters, but help you consider the impact on all of your stakeholders.

Building, maintaining, and improving reputation require different areas of expertise. Whether it be word of mouth, digital, social, the impact on reputation is still the same. Often one of two ways, positive or negative, reputation management companies can be relied on get your brand image in good public standing. Reputation management may be required as a result of a corporation crisis, but don’t worry, we can help you with that too.

Our extensive set of services also includes copywriting, media training, public relations, and more.

Client Testimonial

“As a national charity, always looking to retain and attract members, to grow our income levels and achieve positive press coverage, it is vital we preserve our reputation in a crowded sector. We reached out to Lexia for solid and supportive crisis communication support at an important time in our life cycle. We were enormously impressed with their swift and considered expertise and highly recommend their service.” – Pets As Therapy, Cheryl Tissot.

Contact us now to discuss how we can protect your reputation.