Our client @TheMagnusGroup makes it into the media time. This time, captured in @SuffolkBusines3 talking about the role the company will play in a UK wide logistics effort during #Covid19 suffolkbusiness.co.uk/news/logistics…

Take a read of how our client @CASuffolk are helping local groups and organisations do their bit in the face of #Covid19. ukdirectormagazines.co.uk/knowledge-base… #suffolk @SuffolkDirector

Having been hearing from various new and existing clients this weekend about their work in the fight against Coronavirus, we start the morning with the BBC confirming a live media opportunity for our fabulous logistics business client. #PR

We may be in unprecedented times, but the nature of society's current experience has led to some great community collaboration. A great chat on @BBCSuffolk just now with @MarkGlennMurphy as @CASuffolk calls for groups and initiatives in #Suffolk to get in touch & register

Great to see the collective call from @CASuffolk and @suffolkgiving @SuffolkALC to find out what fabulous initiatives are being created in the #Suffolk community during #Covid19 suffolkbusiness.co.uk/news/communiti…

One brand, one opinion. How is Covid-19 affecting the approach to marketing? Do you shift your focus to tap in to the current society wide angst, or play the long game? #Pr #marketing warc.com/newsandopinion…

Great to see @CivilSocietyUK featuring the news of Laura Squirrell's appointment at @suffolkcarers #charity #PR civilsociety.co.uk/news/who-s-mov…

Despite all the uncertainty and fear circulating in the business arena right now, we're delighted to be today finalising the branding of a new healthcare organisation preparing for launch in April. #PR #marketing #design #brand #health

A great photo opportunity for one of our clients this week. Here's just one of the pics taken of a team exercise set for military engineers, and involving use of our client's innovative product. #PR #business

test Twitter Media - A great photo opportunity for one of our clients this week. Here's just one of the pics taken of a team exercise set for military engineers, and involving use of our client's innovative product. #PR #business https://t.co/qlFUZKq387

Great bit of media attention here from @SuffolkBusines3, capturing the new that @CASuffolk has confirmed its new Chair of Trustees. #PR #business #suffolk suffolkbusiness.co.uk/news/kevin-war…

One week since the superb TV coverage for @wearewednesdays, here they are again, this time featured in @IE_Today ie-today.co.uk/Article/framli… #eatingdisorders #PR #media

This week we're carrying out two crisis-ready audits for companies wanting to know how they would handle the media in the face of a major issue. When was the last time you considered media training? #reputation #PR #training #business

Thanks to @SuffolkBusines3 for featuring the #news that @suffolkcarers has appointed Laura Squirrell to a senior role at the organisation suffolkbusiness.co.uk/news/suffolk-f… #PR #business #suffolk #suffolkfamilycarers

Did you spot this great media coverage for @wearewednesdays ? #media #PR #health #charity

We're loving this image of the two fabulous entrepreneurs behind #Suffolk #business @LanguageTownIps. Do check them out if you're after language tuition. #PR #education

test Twitter Media - We're loving this image of the two fabulous entrepreneurs behind #Suffolk #business @LanguageTownIps. Do check them out if you're after language tuition. #PR #education https://t.co/1wImsIwu2N
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Reputation Management

Reputation management is how you control your organisation’s reputation.

With the rise of the internet, the power of SEO, and the large-scale emergence of social media, a paradigm shift to online reputation management is focal to most corporations.

Benefits of Reputation Management

Offline and online reputation management covers many core aspects of business operation. Your reputation is critical to your business success, profitability, trust, customer retention, and staff morale.

The public are more likely to trust a brand with a good reputation. Brands with poorer reputations are likely to suffer, even more so with the mass use of social media and the powerful comments made by influencers dictates what we do online.

Credibility is key. Industries are competitive and being the big fish here definitely helps. Credibility has a number of knock-on effects such as trust, positive reviews, top SEO results. Ergo, this leads to a stronger reputation.

Online, especially in ecommerce, customer retention is core to success and profitability. High ratings and high-volume high ratings make you look good. And, good looking businesses can capture new shoppers, users as well as maintain a current crop of valued visitors. Bad reputation? Yes, you may not enjoy these same benefits.

Search engine results can be a blessing. You have the control to dictate how the online sphere sees you. You create the content around the topics you want to be discovered on. You phrase it to match company mission statement and to match your audience’s’ interests so that people genuinely find your content relevant. Your control over your search results can influence the decisions of potential customers.  

How We Can Help

At Lexia, we don’t just help you shout your successes from the rafters, but help you consider the impact on all of your stakeholders.

Building, maintaining, and improving reputation require different areas of expertise. Whether it be word of mouth, digital, social, the impact on reputation is still the same. Often one of two ways, positive or negative, reputation management companies can be relied on get your brand image in good public standing. Reputation management may be required as a result of a corporation crisis, but don’t worry, we can help you with that too.

Our extensive set of services also includes copywriting, media training, public relations, and more.

Client Testimonial

“As a national charity, always looking to retain and attract members, to grow our income levels and achieve positive press coverage, it is vital we preserve our reputation in a crowded sector. We reached out to Lexia for solid and supportive crisis communication support at an important time in our life cycle. We were enormously impressed with their swift and considered expertise and highly recommend their service.” – Pets As Therapy, Cheryl Tissot.

Contact us now to discuss how we can protect your reputation.